by: Lauren

Having been a wedding planner in my “past life”, I often think back to the last wedding that I “officially” planned. It was a super amazing wedding, for a super amazing couple. I always say that if I had continued to plan weddings, they and my second-to-last couple were my absolute “ideal couple”. They had their own vision and their own opinions about things, but they also trusted my opinion. More times than not, they asked me before making any decisions. And by the end of their wedding planning, they weren’t just a couple that I planned a wedding for- they were my friends. [See the end of this post to learn more about why I don’t plan weddings anymore.]

The thing that I always remember from my time planning weddings is how every bride (or groom) I worked with would say at some point during the process, “Oh my goodness, I don’t know what I would do without you!” Looking back, it’s occurred to me that at first, some of those couples weren’t even sure if they needed a wedding planner. But it was mostly just because they didn’t realize all of the things that a planner *really* does… which is exactly why I’m going to share some of those things with you today!

What A Wedding Planner Really Does via

– Planning Checklist & Schedule. Ah, what every bride has to have, right? I mean, you really can’t plan a wedding without knowing what has to be done right? Having a planner create a custom checklist and schedule for you- and remind you when it’s time to get crackin’ on the next task- is pretty awesome. Plus, all the other checklists and schedules out there aren’t unique to YOU and YOUR wedding. Bonus: your planner has planned a wedding before- you haven’t. ;)

– Budget. Yes, the dreaded word. A planner can most certainly help you create and stick to your budget. And when you want something that just might be completely unfeasible, your planner will tell you instead of letting you get your hopes up.

– Vendor recommendations. A planner is going to give you solid vendor recommendations of people that they have worked with before and who they trust. In fact, if you want to, ask about their experiences working with certain vendors. Sometimes they may even NOT recommend a particular vendor because of a bad experience working with them. It sounds awful, but it happens.

– Vendor communication & liason. This includes contacting vendors to find out availability, emailing, phone calls, texts, and most likely a meeting or two. Sometimes if you want, you can even have your planner communicate with all of your vendors (or just a select few) and just have him or her email you with updates, questions, concerns, etc. Oh, and let’s not forget the reminders that you’ll get from your planner about when it’s time to make a payment to one of your vendors.

– Your wedding design. Now, not all planners are experts in wedding design. In fact, there are even wedding designers who JUST design weddings- and they are awesome. However, no matter what services your planner offers, he or she will most definitely help you figure things out when it comes to your wedding’s design. Whether it’s a specific idea or helping you pick out colors, they’ll be by your side to help guide you along.

– Meetings & Consults. Having a planner can also mean that he or she deals with scheduling your meetings. Sometimes it can take several emails or phone calls to figure out the right time and place for a meeting or consult to take place. That’s time- time that you might not have! Having a planner, you can just them a few potential days and times, and then they can get to work scheduling!

– Etiquette. You know you’re going to have a question about whether or not to invite so-and-so’s new girlfriend, dress code, or maybe even how much alcohol to serve. A planner knows the etiquette for all things wedding. Sometimes “etiquette” things aren’t even etiquette anymore, and it’s just really what works best for you and your wedding, but sometimes there are still things that are “tacky” or not. ;)

– RSVPs. Some wedding planners will keep track of your RSVPs for you. This is SUCH a tedious task- meals, seating, guest counts, etc. I myself have never handled RSVPs for my brides, but I have several friends that do. Just another thing that you don’t have to do! :)

What A Wedding Planner Really Does via

Image by Bri Cibene Photography

– Reminders. Yes, reminders. Plain and simple. Because chances are that you might possibly forget about something– whether it’s big (like a DJ) or small (like menus), a wedding planner will most definitely be able to give you little reminders about things that could have potentially forgotten!

– Vendor Confirmations. The week before your wedding is going to be craziness. You do not want to have to deal with emails and phone calls back and forth with vendors to confirm times and places. Your planner will handle that. ;)

– Wedding Day Schedule. You absolutely always need to have a timeline for your wedding day. How else would you know what time to start getting ready, when to tell people to deliver things, etc? Of course your wedding planner will handle this for you, making tweaks and updating vendors as needed.

– Wedding Ceremony Coordination & Rehearsal. Sometimes a wedding ceremony can be like a huge cluster of chaos. People think they know what to do, but when it comes down to it, they really don’t. Having a planner will ensure that your ceremony runs smoothly and everyone involved knows what to do and where to go!

– Wedding Day Coordination. I talk about this ALL the time. You definitely don’t want to be the one dealing with setting things up on your wedding day. Making sure the cake is delivered on top, the favors get placed at each placesetting, and that adorable ribbon chandelier you made gets hung. Not only that, but what about when it comes time for your wedding to *actually* happen? Who’s going to tell you when it’s time to leave for your ceremony, or when to cut your cake? Oh and who will sew your bustle when it breaks or find your best man when he’s missing for toasts? Your wedding planner, that’s who! ;)

– Wedding Details. Who’s going to put our your escort cards, make sure favors are at placesettings, and set up your special cake-and-dessert display? You don’t want to entrust these tasks to just anyone. Your planner will take care of the wedding details that I’m sure you will painstakingly and lovingly create for your wedding, making sure that they will be setup to meet your expectations. And then, he or she will take everything down at the end of the night and give it your parents or keep it for you to pick up when you get home from your honeymoon.

– Wedding Gifts. Yeah, so those gifts that everyone brings. What do you do with them?! It’s something that is commonly forgotten, but your planner will be sure to load up all of your gifts for a designated person to take home and keep safe and sound for you. And if they’re like me, they will tuck all of your cards into your overnight bag. ;)

Oh my, now that I’ve listed all of that out… WOW! It’s SO much! When I was reminiscing about my last wedding, I was reminded of just how much work planning does entail, and so of course I wanted to share it with you all! (And it also reminds me of why I stopped planning- it takes SO much time!) And sure, while being a wedding planner seems fun and glamorous, it’s also a lot of work. But luckily, a planner really can do A LOT for you as bride- and take a lot of things off your plate too!

I’m hoping that by sharing all of this, it will perhaps help some of you who are in the same position as my brides were in before hiring me. Because friends, YOU ALL deserve to have amazing weddings, and to enjoy it too! If you have any questions at all, please feel free to leave a comment or shoot me an email asking! :)


PS: Any wedding planners have things to add to this list? Feel free to comment with additions!!

[Editor’s note: Don’t get me wrong- I LOVED planning weddings. I still do. But it was a decision that I had to make when faced with what direction my business would go. I either had to continue on with Every Last Detail as a wedding blog, or Every Last Detail as a wedding planning company. I decided to continue on with ELD as a blog, and I have never regretted the decision. The fact that I can reach thousands of couples with the advice and inspiration on ELD, as opposed to just a few via planning is so important to me- because I want to help as many brides and grooms as I possibly can.]

This post was originally published on November 15, 2012 and has since been updated. 


PPS: Want to know the wedding planners who I myself have vetted and verified and absolutely 1000% recommend? Click here to see them in The V List! :)

What A Wedding Planner Really Does via

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Founder & Editor at Every Last Detail
Lauren Grove is the editor and owner of Every Last Detail. A clueless bride-turned-wedding planner, Lauren uses her experiences and knowledge to educate and inspire brides all over the world.

30 responses to What A Wedding Planner Really Does

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  1. Jamie

    Love it Lauren! Thank you so much for sharing – I get the same questions and comments all of the time! Every Bride deserves a planner!

  2. Colette

    Love this lauren! it really shows brides what we do. thanks for including that awesome picture of our may2011 couple. ps: I’m philadelphia area!

  3. Laura

    Great post!!! I have many vendors that ask me the questions and it;s nice to have a post that backs up everything that I tell them!

  4. Planner's Lounge

    This is such a fantastic post Lauren. Thank you for writing it and sharing it. You covered so many details that brides never consider. And it’s a great reminder to planners how much we really do for our clients!

  5. Layla Mayville

    SUCH An informative POST! Nicole and I were just talking about doing a post like this because some people don’t realize how much work goes into making a wedding happen. We often spend hours contacting vendors just to schedule appt. get pricing and availability and compiling info for our clients that would have been their time spent on doing this. Then we just feed the info to them. So much work, just doing that! Great info on here!! I must share!

  6. Kate Farmer (Soda Pop Events - Seattle, WA & Orlando, FL)

    Fantastic post Lauren! Thank you so much! I also agree; you’ve really show cased what we do as wedding and event planners and I love your attention to detail! I often receive the same types of questions from couples and adore your blog. I would also add that as wedding planners, we are the “Out of the Box Solution Providers” and the “Stress Relievers” to ensure every bride & groom have an ideal wedding experience and memory of their special day! Thank you again!

  7. Rudite

    Love this post! When you find those shoes for running around for 18 hours please let us know, because I usually take 2 pairs of shoes to wedding. One pair – when guests can see me,, other – when i run “behind the scenes”

  8. Denia Williams

    Thank you sooo much for writing this. Although it has been stated over and over many brides do not think they need a wedding planner. now that it has been written in black and white maybe they will understand the importance.

  9. Adrianne

    Just think you listed the edited What does a Planner do list. Lmol

  10. MJ

    I find this list fascinating – I got married last month and did all of this myself (plus making all of the stationery) whilst moving house and working full time, and I’m really not the efficient type! But then, I’m in England and don’t think I know anyone who’s used a wedding planner. I suspect weddings are a lot more focused on money and presentation in America, but it’s really interesting seeing the difference.

  11. Kyle Michelle Weddings

    We absolutely love this post! A great read for both brides and Planners!

  12. Christie O. {Mountainside Bride}

    Still, I’m glad you dip your toe in the wedding planning water every now and again. Can’t wait for more posts and insights that will come out of this wedding!

  13. It's your day

    Well written and love how you went into detail of what we do as planners. sometimes I feel we’re not appreciated. Especially when people feel anyone can do this job

  14. Sandy Tam Photography (a Vendor)

    This is such a great write-up I had to share it with my couples! I have couples stressing out even though they hired a planner. Now they know what they can expect of them and not be afraid to make requests. Thanks Lauren!

  15. Amanda Ready (a Bride)

    Fabulous Post! Brides always tell me “I don’t know what I would have done without you” and frankly they don’t see half of it! :)

  16. SUSAN MASTAMET (just curious)

    Thanks so much Lauren for sharing this. I want to join the career of becoming a wedding planner and the info you shared is not only useful to brides to be, but also to people like me who want to join the career. It’s very useful!

  17. McKinzy (just curious)

    I am going to college for business because I want to be a wedding planner, are there any specific classes I should take whilst there?

  18. Sarah (a Vendor)

    All these are so true! And making sure the vendors eat ;)

  19. Ashlie Muller (a Vendor)

    This is are very informative post! When I mention or people ask about what I do, they don’t really know the full extent of what a wedding planner does and helpful; really needed one can actually be!

  20. Sarah (a Bride)

    i am so glad I found this! I can’t afford a professional planner even just for day of the wedding (sorry I’m not spending $950 for 2 days that’s a third of my budget!) so I’m recruiting a friend and needed to write down what I need her to help me with so she can give me a price. Now that I know this I can get a clearer picture of what all is done.

  21. Nicole Schwalge (a Vendor)

    This is a great informative post!!! Love it!!

  22. E (a Bride)

    Wow, I hired a planner for a hefty price tag and did most of the things on this list myself. The only thing I didn’t do was party setup. Hmm…

  23. Olivia

    Hi. Your post has confirmed it for me that I need some (well quite a lot) of help with my wedding. We’re inviting 350 guests and have so many people willing to help. The problem is pulling all those strings together by myself has been a nightmare. We got engaged in April and since then I’ve had my fare share of trying to organise. I LOVE organising but there’s definitely more than what meets the eye. I honestly got to the point where I was ready to “just get married”. That’s not me. I’ve dreamed of my big day for years. I know exactly what I want. I was always that person who said I don’t need a planner. I’ll admit I was wrong. At least my BIG FAT GREEK wedding is only in August next year. I can’t wait to find someone to take a load off my shoulders so that I can enjoy the fun part of preparing for my wedding. Yay! I’m excited because I’M GETTING MARRIED 😁 Thank you for sharing.

    • Lauren (Post author)

      Olivia, congrats, and we are so excited for you to find your perfect wedding planner! :)

  24. Tracy Mitchell (just curious)

    I’m thinking about starting up a wedding planner job as this area has none. I’m so confused as what all is really needed. Some sites say you need collage, some say you don’t. Ive been googling for hours on just the basics on how to even start something like this and still cant find anything that helps. Would love some advice/comments or whatever as what I can do to start something like this.

  25. Belinda Philleo (a Vendor)

    This is such a great post!
    Before I worked in the wedding industry and when I was planning my wedding I thought wedding planners were just for “Rich” people…but now that I’ve been in the industry for some time I’ve come to appreciate wedding planners/coordinators so much. The brides who have a coordinator always seem so much more relaxed and in the moment. Most brides have never done this before and underestimate how many moving pieces there are to a wedding day, it’s always good to have someone on your team that knows the ins and outs and can help you through the process!

    Also, it’s so nice for us as vendors to have someone who’s done this before to work closely with during the process and day off to make sure it goes without a hitch!

    Great post Lauren!

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